Careers

Marketing Manager (B2B contract)

Kraków

LIGAS is looking for an analytical, creative, and business-minded Marketing Manager on a B2B contract. In this role, you'll lead the marketing strategy and run digital campaigns. You'll report directly to the founder and work as a key part of a small, hands-on team.

LIGAS is a fast-growing Kraków-based activewear brand currently scaling its direct-to-consumer channels. This is an opportunity for someone who wants to build the brand's digital growth from the ground up, in a fast-moving, creative environment. The ideal candidate has a track record of building e-commerce results and using the right tools to deliver measurable outcomes.

Key responsibilities:

  • Run day-to-day e-commerce operations, keeping every channel running smoothly.
  • Analyze sales and inventory data to shape marketing strategy.
  • Plan and coordinate the annual marketing calendar across e-commerce channels — both paid and organic — defining campaign goals and key messages.
  • Directly manage paid ads on Meta (Facebook/Instagram), TikTok, and other paid channels — campaign setup, targeting, and optimization.
  • Develop and execute content + ads strategy on TikTok to build brand awareness and sales.
  • Use AI tools, including Anthropic's Claude, to streamline content creation, data analysis, campaign planning, and daily marketing workflows.
  • Serve as the main point of contact for external agencies (SEO, web development) and ensure brand strategy is clearly communicated and executed.
  • Monitor all digital channels, including the website — handle briefs and project management for web fixes/changes.
  • Collaborate with the founder on content briefs and asset creation for brand and product campaigns.
  • Support monthly e-commerce sales reporting and documentation.
  • Track current trends in marketing, e-commerce, AI tools, and platforms relevant to the activewear and fashion industries.

Skills and experience:

  • Minimum 2 years of experience in e-commerce and digital marketing.
  • Prior experience in the fashion industry required.
  • Strong analytical skills — ability to gather and interpret marketing data to shape strategy.
  • Experience with TikTok content creation and advertising, including TikTok Ads Manager.
  • Familiarity with AI work tools, such as Anthropic's Claude.
  • Broad content-creation experience with an eye for detail in copy, imagery, and design.
  • Fluent with Shopify, Klaviyo, Google Analytics, Meta Ads, TikTok Ads Manager, and MS Office.
  • Creative thinking combined with business awareness.
  • Strategic mindset and the ability to adapt to a changing market.
  • Strong organizational skills and the ability to manage shifting priorities and deadlines.
  • Excellent communication skills.

What we offer:

  • B2B contract with competitive monthly rates.
  • Full-time collaboration at the heart of a fast-growing activewear brand.
  • Direct access to the founder and real influence on the brand's direction.
  • Small team, zero bureaucracy, real autonomy.
  • Discount on LIGAS products.
  • Flexible working hours.

Send your CV to contact@ligaskrakow.com

Szybka wysyłka

Wysyłamy w 24h z Krakowa (InPost, DPD). Zamówienie wpada, my pakujemy i wysyłamy tego samego dnia – tak, żebyś mogła przymierzyć swoje nowe legginsy nawet już następnego dnia.

Etyka i zrównoważony rozwój

W LIGAS wszystko robimy lokalnie. Projekty powstają w Polsce, materiały bierzemy od polskich dostawców, a ubrania szyjemy w krakowskich szwalniach. Dzięki temu wiemy dokładnie, kto stoi za każdym szwem i możemy zadbać o jakość od początku do końca.

Bezpieczne płatności

Zakupy mają być proste i bez stresu, dlatego oferujemy różne formy płatności – karty płatnicze, Apple Pay, przelewy bankowe, BLIK czy płatności odroczone KLARNA, nieustannie dbając o bezpieczeństwo każdej transakcji.

Skontaktuj się z nami - w każdej sprawie

Jeśli zastanawiasz się nad rozmiarem, masz pytanie o materiał albo po prostu chcesz napisać, jak legginsy sprawdzają się u Ciebie – śmiało odezwij się do nas pisząc na contact@ligaskrakow.com lub odwiedź stronę Kontakt. Możesz mieć pewność, że odczytamy Twoją wiadomość.